WEBCAST:
Join Andrew Gaffney, President, Demand Gen Report and John Steinert, CMO, TechTarget as they explore key trends driving the use and success of purchase intent in high performance organizations.
WEBCAST:
More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
WEBCAST:
In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
WEBCAST:
Tune in to this Webinar to find out how data quality influences the effectiveness of predictive analytics and forecasting. You’ll learn how to go beyond name and address matching to realize the potential of numerical data quality, how to overcome insufficient yet relevant data from your predictive and forecasting models, and more.
WEBCAST:
There are many myths surrounding the role of business analysis when it comes to Agile projects. Is it really necessary for Agile success? In this comprehensive webcast, you'll hear from business analysis expert Mary Gorman from EBG Consulting, as she covers the myths and actualities of business analysis for Agile projects.
PRODUCT DEMO:
Learn how the WebSphere ILOG JRules BRMS can automate decision making for data validation, eligibility and pricing in a real-world scenario. This demo shows how JRules BRMS allows organizations to gain a competitive advantage by adapting business systems to evolve with changing business policies and decisions.
PRODUCT DEMO:
Learn how WebSphere ILOG BRMS allows organizations to easily adapt business rules while ensuring compliance with policy requirements and analyzing the business impact of changes against key KPIs. You will see how the BRMS is used in the back office to create eligibility rules that will be used to automatically screen auto insurance applicants.
WEBCAST:
In this webcast, you will see how a customer is increasing the speed and effectiveness of their packaged apps testing projects by using best practices and testing accelerators. Inside, learn about solutions that can enhance development and testing efforts for business-critical systems that organizations rely on.
WEBCAST:
Tune in to this Webinar to find out how data quality can improve business performance. You’ll learn how to improve key data areas by performing data quality profiling and data collection through closed-loop monitoring, and how to address data quality as a process to derive value and drive continuous improvement.
WEBCAST:
With a variety of new application transformation solutions, businesses are attempting to bring together cloud, mobile and collaborative technologies to expand reach, enhance customer engagement, and drive bigger revenues. Access this video for more on the application transformation evolution and how it can affect your business and its success.