EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
WHITE PAPER:
Inside, discover how to innovate your existing data governance strategy with the help of an intelligent data catalog. Explore how an intelligent data catalog can help streamline operational compliance with data governance expectations, and decide if an intelligent data catalog is right for your organization's data governance goals.
EGUIDE:
As an authority cited in the lead article in this e-guide explains, for many businesses "real time" means more frequent business intelligence reporting or data model updating. And yet, as another article in this e-guide explains, many organisations lack the infrastructure and culture necessary to deliver the required data.
EGUIDE:
In this expert e-guide, explore the ROI capabilities of analytics dashboards, and the popularity of cloud-based solutions in younger companies. Learn of the slow change when switching from traditional analytics to more modern ideas, how AWS analytics are leading the charge in the world of big data analytics, and more.
EGUIDE:
How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.
EGUIDE:
In this expert e-guide, we explore how AI integration augments analytics apps. Discover AI's potential to open new doors for IoT and cloud strategies, and learn about how Salesforce's Einstein platform measures up.
EGUIDE:
Data, data, data – with the advent of IoT, it's both one of the most promising and one of the most missed out on opportunities in the manufacturing industry today. In this e-guide, we explore the world of industrial IoT (IIoT) and how to leverage its massive data with analytics and machine learning.
EGUIDE:
In this expert e-guide, we explore the trends that are projected to dominate big data in the immediate future. Learn about growing data management opportunities in IoT, the rise in machine-learning and self-service data prep tools, cloud-based analytics, and more.
WHITE PAPER:
This whitepaper considers the challenges facing governments in regards to data management and garnering intelligent insights. Read on to see what the future of municipal data management looks like, and what challenges to expect.
EGUIDE:
In this expert guide, discover what differentiates IoT data created on the front and back ends, and how you can use both to understand the metrics that are crucial for your business.