WHITE PAPER:
In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
WHITE PAPER:
NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
PRODUCT OVERVIEW:
NetAcuity IP Intelligence provides the most comprehensive set of IP data available for targeted online advertising, content localization, geographic rights management, local search optimization, local ad serving, and enhanced analytics.
PRESENTATION:
In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.
ANALYST REPORT:
Disruptions to the B2B buying process—as a result of COVID-19—offer a unique opportunity for demand and account-based marketing (ABM) leaders improve their strategies. Learn how to bring this potential to life and drive growth for your organization in this Forrester brief.
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
EBOOK:
Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
EBOOK:
In this e-book, “Evolving Persona Thinking to Win More Business,” we discuss how to use prospect-level intent data to engage buying groups in target accounts so you can identify and capture real demand, real opportunities, and real buyers by eliminating gaps in your tactical execution.
EGUIDE:
Automating business processes can save time and money. In this 15-page buyer's guide, Computer Weekly looks at how BPA can expand into new areas, the opportunities artificial intelligence has to offer and why it's so important to assess what's working optimally.
